Archive for the ‘Video Games’ Category

Interview: Rampaged Reality’s Justin Page

In Books, Culture, Movies, Video Games on August 26, 2011 at 12:11 pm

N.C. Winter's "Ramona Flowers"

We all have our own personal routines after we’ve started up our computers. Some of us go right for the email; some of us peruse a news service of choice; others will scan Facebook or Twitter for any mentions or trends. I have a new “first visit” site: Rampaged Reality, lovingly built and curated by the designer Justin “Rampage” Page.

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Manveer Heir on Writing and Marketing in Video Games

In Marketing, Video Games on August 8, 2011 at 1:30 pm

Manveer Heir, Senior Designer, BioWare

As a nice coda to my post “Marketing Gender in Video Games,” Manveer Heir, Senior Designer at BioWare, has an excellent interview with Gamasutra about diversity in video games. Heir’s thesis is that more diversity, in both the marketing and the writing for games, will strengthen the entire industry. “It’s not video game affirmative action. It’s about actually pushing our medium to make better games, to tell better stories in our games,” he tells Gamasutra’s Brandon Sheffield. Read the rest of this entry »

Marketing gender in video games

In Marketing, Video Games on August 3, 2011 at 12:03 pm

The face behind the controversy: FemShep 5

A recent controversy has arisen around the marketing campaign for the hit video game series Mass Effect. At issue: how should a woman who is also a soldier — a “female Shepard,” in this case, referring to the protagonist of the series — be portrayed in the campaign? According to PC Gamer columnist Kim Richards, BioWare’s not doing it right.

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